Mobilnovo now opens its new spaces with Edra
On 27th November mobilnovo now opened its fully renovated showroom, hosting a great event realized in collaboration with Edra, an iconic brand of international fame.
Edra was the protagonist of the opening
Mobilnovo now hosted an exclusive event dedicated to Edra, transforming the showroom into a showcase of excellence to celebrate contemporary design and creative excellence.
During the event, were presented the most iconic products of the brand, such as the Getsuen armchair, the Standard sofa, the Ines lamp and the A'mare outdoor collection. Every creation has shared the craftsmanship and innovative vision that distinguish Edra, offering participants an experience of style and refinement in the beautiful setting of the new showroom spaces.
Getsuen
Getsuen armchair, designed by Masanori Umeda, is a design masterpiece that combines aesthetics and innovation. Inspired by the shape of a lily, it enchants with its sinuous lines and its delicate elegance and ensures solidity and durability thanks to the steel structure hand-molded.
The combination of high technology and craftsmanship makes this charming armchair - whose name means "garden with full moon" - the perfect embodiment of the balance between tradition, experimentation and comfort.
Standard
The Standard sofa, designed by Francesco Binfaré, combines elegance, functionality and comfort thanks to the Cuscino Intelligente, a unique solution of the company that allows you to model every back independently, to create versatile and personalized compositions. The deep seat, enriched by Gellyfoam padding, guarantees an exceptional relaxation, combining both softness and support. Available in various finishes and colours, it adapts to every space and need, confirming the excellence of Edra in blending craftsmanship and innovation.
Ines
Born from an idea of Jacopo Foggini, Ines is a floor lamp with strong aesthetic impact, designed to furnish charming environments. Every piece is handmade, combining attention to detail and technical craftsmanship. This process makes every piece unique and unmistakable, with a distinctive personality and strong character, capable of attracting attention and stand out in any context, both classic and modern.
Its essential but expressive structure is developed from a central stem from which three arms branch out, everyone supports a diffuser. This balance between sophistication and daring originality makes Ines an ideal accessory for those looking for a design element that combines art and functionality.
A’mare
The A'mare collection by Jacopo Foggini, composed of chair, armchair, bench, daybed, table and tables, represents a perfect synthesis between functionality and aesthetics, reflecting the distinctive values of Edra design. The name of the collection is a play on words between love and the idea of turning water into precious objects. Inspired by the essence of the sea and its reflections, A'mare gives life to elements designed to decorate outdoor spaces with elegance.
Every piece is handmade using irregular polycarbonate slats, which give the surfaces a unique texture and particular to the touch. These bars, assembled with screws in simple wefts, turn each element into a real work of art, able to combine craftsmanship and contemporary design.
